CRM: October 2002

Customer Relationship Management (CRM) and sales force automation software and solutions. - Archive for October 2002

The Four Perils of CRM and How to Avoid Them

October 28, 2002

Customer Relationship Management continues to grow in popularity as companies deploy the technology to improve the bottom line. But many CRM …

CRM Comes to Wall Street, Part 1

October 23, 2002

The securities industry calls it wealth management. We call it CRM for investment firms. A six-part series.

Siebel and IBM Launch Customer Support Center

October 22, 2002

European demonstration center is opened to assist customers and partners of Siebel and IBM in the design, development, and integration of …

Microsoft, Siebel Aim for Application Integration

October 21, 2002

The two partners expand their relationship to jointly develop Siebel's applications for the .NET platform.

CRM - A Changing of the Guard: Part 2

October 11, 2002

When Kliklok-Woodman International needed to implement a cohesive, integrated CRM tool with only a limited budget available, they chose …

Siebel Snuggles Closer With HP, BEA

October 7, 2002

Looking to get an edge over rivals in the e-business space, the CRM player redefines its position with some pretty powerful partners.

CRM - A Changing of the Guard: Part 1

October 4, 2002

In Part 1 of a two-part case study, Bruce McCracken takes a look at the CRM vendor landscape to learn why there has been widespread …

Prognostication Scorecard, Part 3

October 2, 2002

In early 2001, Arthur made five predictions about the future of eCRM. How accurate were those prophecies?