CRM: August 2003

Salesforce.com Cleans Up its Karma

August 29, 2003

An altruistic marketing tactic backfires as the online software vendor apologizes to Dalai Lama supporters for posters advertising a San Francisco appearance.

Settled Siebel Suit Triggers Corporate Governance

August 26, 2003

The enterprise software company settles a suit and institutes tighter control over corporate governance in the face of a government crackdown on accounting misdeeds.

RightNow Reveals Top Customer Service Trends

August 20, 2003

Top-line and proactive customer service, strategic importance of service and consolidation of customer service channels were key customer themes.

A New Player Emerges in Chat-Based CRM

August 14, 2003

A slew of large enterprises have integrated instant messaging and chat into their CRM solutions -- but the benefits of real-time communication are increasingly moving to smaller markets.

Onyx Gains Ground in Asia

August 12, 2003

The CRM provider landed new customers in China and signed a key partnership with a reseller in Korea

CRM Analytics Offers Challenges and Opportunities

August 5, 2003

Where should an IT executive turn for reliable, integrated analytics? Four vendor segments are competing to dominate the CRM analytics market, but they all face some clear obstacles and opportunities, according to a report published by analysis firm the451