CRM: May 2012
Zurmo Open Source CRM Beta Adds Gamification
May 31, 2012Level up! Zurmo includes a points system and virtual bling in its CRM application to incentivize sales organizations.
Webtrends Offers Advanced Analytics for SAP Web Channel Experience Management
May 30, 2012Thanks to integration with SAP’s Web Channel Management application, Webtrends Advanced Analytics offers SAP-specific insights into the effectiveness of marketing campaigns, commerce and online customer service efforts.
Oracle Snaps up Vitrue's Social Marketing Cloud
May 23, 2012Tweet long and prosper. With its latest acquisition, Oracle bets on cloud-based, Facebook-friendly marketing services as social CRM picks up steam.
Salesforce Pumps up Chatter's Enterprise Collaboration Capabilities
May 22, 2012Salesforce.com wants to help social enterprises get chatty and show-offish by rolling out instant messaging features in June, followed by screensharing capabilities in the third quarter.
Salesforce CEO Bullish about Year Ahead, Scornful of Competition
May 18, 2012Buoyed by rising revenue, Salesforce CEO Marc Benioff increases guidance for the year and blasts SAP for lack of innovation.
Xactly Releases Sales Performance Apps for iPad
May 18, 2012Given the rising popularity of mobile CRM applications, Xactly is rolling out versions of its sales compensation and sales performance management apps for tablets and smartphones.
CRM, CEM and the ROI of Customer Relationships
May 16, 2012Customer experience management (CEM) involves a more cohesive approach to customer acquisition and retention than traditional CRM or social CRM. To get the most from CEM, companies should combine it with CRM.
Customer Service Gets More Social with Zoho Support
May 11, 2012New Facebook and Twitter integration highlights the increasing impact of social media on customer service software, a key characteristic of social CRM.
10 Ways to Get the Most out of Mobile CRM
May 8, 2012Customer relationship management and mobility experts share their tips on how to get the most out of mobile CRM.
Where Is Social CRM ROI?
May 4, 2012Recent Gartner surveys found social CRM is top of mind for executives and interest in social CRM is growing, yet just 50 percent of Fortune 1000 companies will attain a worthwhile ROI from their social CRM initiatives by the end of 2012.
Will Business Folks, IT Admins Like Windows 8 Apps?
May 3, 2012With a steady stream of news about Microsoft's Windows 8, some IT organizations are likely getting excited about the new OS – while others might be apprehensive or just not interested. However, some developers who have already created Windows 8 apps believe the new OS offers much to like for both users and IT admins.
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