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CRM: June 2012

Customer Relationship Management (CRM) and sales force automation software and solutions. - Archive for June 2012

Attensity Pipeline Powers Social Media Analytics

June 29, 2012

Attensity says its new Pipeline product can extract insights from millions of social media conversations in seconds. Collecting and analyzing social data is a key part of social CRM strategies.

Channel Overload Poses Customer Service Challenge

June 15, 2012

Two recent surveys showcase the challenge of providing a consistent customer service experience across multiple communications channels, including company websites, call centers and social networks.

IDC: CRM Market Grows as Apps Get Social

June 14, 2012

What's not to 'Like'? Providers of CRM apps look to social CRM to help maintain healthy growth.

Jacada Says Mobile App Will Promote Self-service Via Smartphone

June 8, 2012

Customer service via smartphone? Yes, says Jacada. It bills new mobile app as “the natural convergence of IVR (interactive voice response) and self-service with smartphone technology.”

Oracle Buys Collective Intellect in Cloudy Social CRM Play

June 5, 2012

Oracle makes social CRM waves of its own a day after the blockbuster Salesforce-Buddy Media deal.

Contactually Provides Powerful, Unobtrusive CRM

June 5, 2012

Our reviewer finds Contactually is a powerful, unobtrusive service that is specifically designed to focus on relationships in the CRM.

Salesforce Expands Social Media Platform with Buddy Media Acquisition

June 4, 2012

Salesforce set to acquire Buddy Media for $689 million.