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CRM: September 2014

Customer Relationship Management (CRM) and sales force automation software and solutions. - Archive for September 2014

Digital Marketers Focus on Integration: Teradata Survey

Enterprise marketers are evaluating technology with integration in mind, according to new research from Teradata.

12 Open Source CRM Options

CRM isn't limited to products from giants like Microsoft and Salesforce.com. There are a surprising number of open source CRM options as …

Company Rebrands to Reflect App Expansion

OpenERP, a Belgian provider of open source ERP software, has changed its name to Odoo to reflect its move into other business applications, …

App Integration Underpins Customer Engagement

CRM tools won't improve customer engagement if they are not integrated with legacy systems like ERP. Fortunately, application integration is …

Mobile CRM Buying Guide

Those who haven't already purchased mobile CRM software will likely do so soon. This expert advice will help mobile CRM buyers get the best …

CRM Is Getting More (Gasp) Usable

CRM is one area in which companies seem to realize the importance of user adoption.

Enterprise Software Leads IT Spending Growth

Software leads spending growth in Gartner's latest Worldwide IT Spending Forecast, coming in ahead of IT services, devices, data center …

Forget Omni-channel; Retailers Move to Unified Commerce Model

Retailers are tweaking their supply chains to deliver customer-based pricing, enhanced product availability and other features of a unified …

Clarabridge Adds Speech Analytics to Contact Center Software

Clarabridge Speech, powered by Voci, expands customer experience management capabilities by adding speech analytics to capture a more …