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CRM: October 2015

Customer Relationship Management (CRM) and sales force automation software and solutions. - Archive for October 2015

Bringing Home the Beacon

October 30, 2015

'Companies are getting beacons out there as fast as they can,' says president of Location Based Marketing Association. What can we learn …

Speedier Data Analysis Focus of Attensity's DiscoverNow

October 14, 2015

Text analytics provider Attensity offers an integration with Informatica and integration of social channels such as Twitter for a more …

9 CRM Trends to Watch

October 7, 2015

CRM is the fastest-growing enterprise application. Not surprisingly, the market is seeing some significant changes, which we highlight here.

How Beacons Can Enhance CRM

October 2, 2015

Beacon technology has yet to take off in a big way, though it can help companies get closer to customers. Analyze beacon data and connect it …