Avanade Acquires Dynamics CRM Practice
Avanade expands CRM reach by acquiring the Microsoft Dynamics CRM assets of Ascentium Corporation.
Avanade has signed an agreement to acquire the Microsoft Dynamics CRM assets of Ascentium Corporation and its wholly owned subsidiary, Ascentium Federal, Inc. As stated in the company's news release, This acquisition is intended to bring together Avanade's technology capabilities, global reach and Dynamics CRM expertise with Ascentium's dedicated Dynamics CRM team and deep specialization.
"The traditional model for buying and managing IT systems is rapidly changing. Enterprise software, such as CRM, is increasingly being delivered as a cloud-based service. Avanade recently launched Avanade Online Services (AOS), its software-as-a-services offering for Microsoft enterprise solutions. Dynamics CRM is the first solution offered on AOS. Avanade now is able to offer customers the power of choice -- whether to deploy Dynamics CRM on their own internal IT systems or in the cloud as a service through AOS.
"'The decision to acquire the assets of Ascentium's CRM practice is a result of a strategic and deliberate look at how we can grow our business in ways that provide maximum value to our enterprise customers,' said Aziz Virani, executive vice president, Global Technologies & Solutions, Avanade. 'Expanding our CRM reach will allow us to bring the benefit of Dynamics CRM to more companies around the world, on-premise or as a service.'"