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CRM Startup Explores VC Route To Raise Funds

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The analytics and marketing solutions firm, Customer Centria Enterprise Solutions, is looking to raise about $5 million.

Customer Centria Enterprise Solutions Pvt Ltd, an analytic and marketing solutions firm, is eying up to $5 million in venture capital funding as it looks to expand its marketing and sales. According to this report on VCCircle, the Mumbai-based startup, which offers end-to-end customer relationship management (CRM) services, plans to raise this funding in the next 8-12 months.

"Customer Centria will use the funds in IT creation and product development besides having also started software development, said CR Vinay, co-founder & managing director of the firm. Customer Centria plans to ultimately integrate all these products. The firm has also recently opened a Bangalore office for product development.

"Customer Centria has developed projects like GoJiyo.com, a social networking platform which promotes Godrej brand. Besides the consumer sector, Customer Centria is also strong in the telecom space where, besides Indian telcos, it has clients in Africa, Thailand among others. It also has clients in retail and BFSI (Banking, Financial Services and Insurance), where it is executing a project for a large banking enterprise."

Read the Full Story at VCCircle

This article was originally published on October 26, 2010
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