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Gazelle Gets Green

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Posted November 30, 2001 By boston.internet.com Staff     Feedback

The Newton, Mass., provider of customer relationship management software for restaurants, has raised $3.25 million in VC financing.

Gazelle Systems, a Newton, Mass., provider of customer relationship management software for restaurants, has raised $3.25 million in financing.

Zero Stage Capital and Pennsylvania Early Stage Partners, a fund affiliated with Safeguard Scientifics, were lead backers. Sodexho, a subsidiary of a large food and facilities management service, also participated.

"Continuing to invest in Gazelle Systems is in keeping with our determination to forge ahead with those enterprises that demonstrate a clarity of mission and a proven ability to deliver," said Bic Stevens, of Zero Stage Capital. "Foodservice will always be relevant, because it is so linked to our quality of life."

The firm's software mines customer purchase data from the point-of-sale system via the Internet, helping users better identify and understand their customers. In addition, this information enables restaurant suppliers to purchase the same quality of product tracking information that has been available off-premise for years.

"The food service industry is changing, and responding to consumers' specific wants and needs is paramount," said Sue Tatum, of Sodexho. "Knowing our customers better enables us to hone and perfect our offerings consistent with those wants and needs."

Gazelle Systems was founded in 1998 by Charlotte Bogardus, a 20-year veteran of big brand and restaurant marketing. The company is privately held.

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