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Marketing: January 2002

Marketing, Social Media Marketing, and Marketing Automation software and solutions. - Archive for January 2002

Privacy Groups Create E-mail Seal Program

UPDATE: If successful, a self-regulatory move by the industry that aims to curb spam would have major ramifications for ISPs, consumers and …

Case Study: Connecting Students, Teachers, Parents, and Librarians With bigchalk's Timely Newsletters

Educational information provider creates efficient, high-performance email delivery system with BoldFish's technology.

Consumers Accept, Welcome Mobile Marketing

A Nokia-funded study finds that 88 percent of those surveyed would be receptive to certain types of marketing messages on their cell phones.

WSJ.com Explores New Products, Fees

Visitors to the revamped Wall Street Journal Online encountered a host of glitches, though executives promise new features, ad products, and …

Aftermind Goes For The "After-Sale"

Fremont, Calif.-based Web business software maker unveils two new automated business applications to better help product manufacturers …

Verizon Gets A Bright(mail) Idea

Verizon Online offers its dial-up and DSL customers a free spam filter from the message management company.

Converting Searchers to Customers

Attracting visitors to your Web site is only half the battle. To be victorious, you need to convert search engine users into customers.

True Audience Turns to Marketing Automation

Real Media founder Dave Morgan's newly-renamed Tacoda Systems looks to grab a bigger slice of the pie while providing soup-to-nuts service …