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Marketing: December 2004

Marketing, Social Media Marketing, and Marketing Automation software and solutions. - Archive for December 2004

Ten Tips for Getting Customers to Up the Order

An industry expert offers cross-selling and up-selling tips and techniques to increase your average dollar amount per order.

ReleMail Offers E-mail Audits

A new firm offers a 15-point e-mail audit and certification program.

Generic Search Terms Drive Most Buying

New comScore/Overture study challenges preeminence of trademark-based searches.

What's Next for Behavioral Targeting?

Two compelling applications of next-generation behavioral targeting.