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Marketing: August 2013

Marketing, Social Media Marketing, and Marketing Automation software and solutions. - Archive for August 2013

Can Big Data Breach IT and Marketing Divide?

IT, marketing functions should partner on Big Data analytics initiatives, experts agree.

5 Mobile Apps for Sales Pros

Given that sales people spend so much time on the road, it isn't surprising that sales apps are catching on.

IT's Role in Big Data Marketing

While Big Data analysis presents new opportunities for marketers, they will need help from their IT colleagues to turn data-derived insights …