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News: March 2003

Industry and product news on CRM, Business Intelligence, ERP, supply chain management, and other enterprise applications. - Archive for March 2003

SAP Business One Ready To Serve U.S. Small Businesses

March 28, 2003

Going after the small and midsize business market, the ERP vendor introduces SAP Business One in the U.S.

Targeted Email: From Spam to Choice Part 6

March 27, 2003

Companies that fail to get serious about their management of customer service e-mail now will ultimately pay the price with higher customer …

Salesforce.com Pairs CRM Service with Outlook

March 27, 2003

The concern releases a platform that couples Microsoft's Outlook and its CRM service.

All Aboard for Commerce One's Conductor

March 24, 2003

The business software maker has already sold its composite application platform to 11 firms.

Microsoft Strengthens HelpDesk Features in CRM

March 20, 2003

In a deal with Network Associates, Microsoft stitches the Magic Solutions HelpDesk IQ product to its new CRM suite.

ASPs Are Here to Stay, Reports ITAA

March 18, 2003

A report released today by the Information Technology Association of America states that ASP customers are happy and likely to continue to …

Every Click Matters

March 18, 2003

NetIQ unleashes WebTrends Log Analyzer Series 8.0 for small and growing businesses, a set of powerful analytical tools that can help add …

In-House Market Research

March 17, 2003

Your colleagues can tell you what your customers can't -- or won't.

License To Waste

March 13, 2003

Nearly half of the CRM software licenses that were bought to improve the consumer experience are languishing on shelves — unused.

The Seven Deadly Habits of Highly Ineffective Executives, Part 3

March 13, 2003

The blockbuster management primer, updated for today's grimmer economy (with tongue firmly in cheek and apologies to Stephen R. Covey).

Aberdeen Reports Web-based CRM Succeeding

March 10, 2003

According to a report by the Boston-based research firm, customers of of hosted CRM application are satisfied and likely to subscribe to …

Targeted E-mail: From Spam to Choice Part 5

March 10, 2003

Without proper and timely business intelligence, businesses can not determine the effectiveness of an e-mail campaign. Bruce McCracken …

When Viral Marketing and Householding Intersect

March 6, 2003

Viral marketing and householding frequently intersect. Here's one company doing it right, another that's missing the boat.

Fluffing the Numbers

March 4, 2003

Don't believe everything you see or read -- particularly offline media's demographic data.

Knowledge Base Upgrades Customer Self-Help Portal

March 3, 2003

KnowledgeBase.net 3.0 is designed to offer improved levels of customization, personalization and integration as well as APIs, local language …

BEA Presses on with New WebLogic Platform

March 3, 2003

The software infrastructure outfit revamps WebLogic Platform to make it more conducive to business integration and Web services.

IBM Jazzes Up Business Integration Software

March 3, 2003

The company fortifies its business integration software line to one-up rivals BEA and Oracle.