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Research: November 2012

Research, articles, and tips on CRM, Business Intelligence, ERP, supply chain management, and other enterprise applications. - Archive for November 2012

Self-Service Business Intelligence: Not So Fast

Yes, self-service business intelligence can offer major benefits -- but not if it becomes the major focus of an organization's effort to …

7 Tips for Integrating Social into Business Processes

Like the rest of the world, business processes are becoming "social." But it takes more than just using Twitter to get desired results from …

Retailers Harness Big Data for a CRM Boost

Williams Sonoma and Expedia are among the companies analyzing Big Data and applying the insights to improve marketing campaigns and refine …

CIOs, CMOs Can Bond over Big Data

A new study finds marketing departments, not IT organizations, are seen as innovators. But IT can partner with marketers on Big Data …

Human Capital Management Buying Guide: Kenexa, Workday and More

Thanks to the success of SaaS human capital management, providers of on-premise HCM software are incorporating the cloud into their …

Does Cloudera Have a Big Data Exit Strategy?

Cloudera's CEO has sold out to Oracle before. Will he do it again? And what are the economics of the Big Data business, anyway?