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Research: February 2014

Research, articles, and tips on CRM, Business Intelligence, ERP, supply chain management, and other enterprise applications. - Archive for February 2014

Open Source Vendors Blaze a Trail in Advanced Analytics

February 28, 2014

Gartner gives high marks to open source vendors in its new Magic Quadrant for Advanced Analytics.

Geographic Information Systems Buying Guide

February 27, 2014

As business cases for geographic information systems continue to emerge, more vendors are offering GIS software. Our buying guide is a good …

Startup Spotlight: Mobile Marketer Kahuna

February 26, 2014

Armed with $11 million in new funding from Sequoia Capital, Mountain View, Calif.-based startup Kahuna introduced two new mobile marketing …

8 Common CRM Mistakes, and How to Avoid Them

February 20, 2014

Enterprises spend big bucks on CRM software, so they want to derive maximum value from it. Why do they keep making the same mistakes when …

How Qualitative Research Can Improve Your Business Analytics

February 18, 2014

While qualitative analytics is more popular in academia than in business, it can help enterprises improve their more traditional …

Business Intelligence One of Fastest-Growing Enterprise Mobile Apps

February 16, 2014

Good Technology tracked strong growth in enterprise mobile app adoption in Q4 of 2013, with interest especially strong for custom …

Domo and the Demand for Democratic BI

February 13, 2014

Founder Josh James' track record doesn't hurt, but growing demand for more democratic business intelligence is behind the big bucks going to …

Geographic Information Systems: Mapping out Enterprise Impact

February 10, 2014

Companies like General Motors are incorporating GIS systems into enterprise applications like CRM and business intelligence to improve …

Is SAP Jam Where Enterprise Social Is Headed?

February 7, 2014

The goal for SAP Jam enterprise social networking software is not just to boost collaboration but to make it easier for business people to …

Enterprise Resource Planning Platforms Must Evolve: Gartner

February 3, 2014

By 2018, at least 30 percent of service-centric companies will move the majority of their ERP applications to the cloud, a Gartner report …