VCs Raise HotRoof
The Great Barrington, Mass., maker of software allowing customers to customize video content, banks $825K for product development and sales efforts.HotRoof, a Great Barrington, Mass., maker of software that allows customers to customize video programming, has raised $825, 000 in financing for product development and sales efforts.
Davenport Capital Ventures, of Braintree, Mass., was lead backer. Village Ventures and Flavin, Blake & Co., also participated. The latest windfall follows a $3.3 million round in October.
"HotRoof's products and services, designed to ensure profitable and efficient reuse of existing assets, are an attractive solution for any content owner looking to continuously expand product offerings and revenue," said Bernard Plishtin, HotRoof president and CEO.
StreamWriter 2.0, HotRoof's flagship product, transforms existing instructional, informational, entertainment, corporate and remote communications content into personalized video programs delivered on-demand over the Internet, corporate intranet/extranet, or via VHS tape, DVD or CD-ROM.