Top White Papers and Webcasts

  • While McKinley Elevator Corporation has a strong industry reputation as a distributor and is sought out by leading manufacturers to sell their products, it’s not a unique provider in its market. Without differentiators, the company ran the risk of being commoditized. CFO Kevin Rusin knew McKinley needed stronger offers to avoid this trap and the inevitable downward pricing pressure that went with it. Read this case study to learn how McKinley incorporated IoT devices and analytics–driven field …