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Robyn Greenspan

Robyn Greenspan, an independent researcher and speaker, is interested in innovation, market trends and information technology. She was a participant in the AI Summit and also took part in the IEEE International Conference on Edge Computing, International SOA Symposium series and the International Cloud Symposium series. She graduated from Temple University. She was previously the communications and research manager for the AMS, an internationally recognized professional association that advances knowledge in the IT and business management areas.

CRM Crystal Ball

Professional services firm Braun Consulting, a company that provides its clients with the strategy and technology to deploy customer-centric solutions, has released a report that looks at the future of customer relationship management. “Top CRM Trends for 2002” outlines what…

CRM in One Step

Increasing emphasis on customer relationship management (CRM) issues necessitates that all e-commerce sites have effective methods for customer satisfaction. Toll-free numbers and quick response e-mail are effective for the shoppers that have a few extra minutes to wait for information…

Four Guiding Principles

A new report from e-business solutions provider, Unisys Corporation, entitled “Getting Started with CRM” provides an overview of some of the key strategies and principles that can help an organization implement a customer relationship initiative. According to Richard A. Fredrickson,…

Miller Time for Virtual Brewmaster

Bill the virtual Brewmaster will be tending the pages at Miller Brewing Company’s Web site, providing online customer service and answers to visitors’ questions. The beer company has implemented vRepsTM from NativeMinds — automated online personalities that interact with customers…

Nashville Adopts CRM Strategy

In what is becoming a trend among local agencies, Metropolitan Nashville Government and Davidson County (Metro Nashville) will implement a comprehensive CRM solution for its residents. Most recently, the City of Chicago deployed BroadVision self-service applications and New Hampshire Department…

Innovation Not Required

One of the great things about the Internet is the ability it gives individuals to be truly creative and innovative. However, when it comes to site usability, it is better to stick with what’s familiar. First time site visitors should…

Social Services Value CRM Too

Big businesses are not alone in their quests for effective customer relationship management techniques. New Hampshire Department of Health and Human Services (DHHS) utilizes solutions from Seneca Corporation to improve its customer service satisfaction rating from 4.85 to 4.97 on…

New Offering from PwC Division Touts Consistent CRM

PwC ConsultingTM, a division of financial services organization PricewaterhouseCoopers,has released CRM ACCEL — a complete CRM program designed to help companies reduce the cost of serving customers while increasing revenue. “With economic conditions tighter than they’ve been in decades and…

360� in Vegas

Customer 360° Conference & Expo Fall 2001, formerly CRM/Support Services, is scheduled for November 12-15, 2001 in Las Vegas, Nevada. Presented by Key3Media Group, Inc., in partnership with META Group, Customer 360° was developed to deliver essential strategic information and…

Nostalgic Technology

Online shopping is a world away from the comfort of an old fashioned Mom-and-Pop store where a kindly suggestion from the owner was enough to prompt a sale. While e-business technology tries very hard to replicate the personal assistance that…