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Data Mining and Predictive Analytics Software For Microsoft Excel: Page 3

By Vangie Beal     Feedback
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Why 11Ants Analytics is Worth a Look

11Ants Analytics says its software is "data mining for the masses" because it is simple enough to be used by individuals and businesses who previously never would have considered mining their own data. For the most part, this is true. The tools, which are easily integrated into Excel, prove users with a fully automated data mining and predictive analysis solution.

Those with little experience will want to view the online video tutorials on the 11Ants Analytics website. This along with downloading the sample data files and launching the tool and trying different options will prepare you for mining and building prediction models for your own data.

One obvious benefit, aside from a small learning curve, is that despite its simplicity, the 11Ants Model Builder offers more than one basic option for data mining. You can use regression (predict a number), classification (predict a category) and rank likelihood (predict and rank from most likely to least likely).

The tool is automated in such a way that you can move from tab to tab, making few changes to get results. The Model Builder also indicates which inputs are most useful in helping prediction.

There are a number of business uses for a tool like 11Ants Model Builder. You can use it to predict churn, sales forecasts and sales movement, sports data analysis, service planning, build stock market portfolios and to produce many other predictive statistics to help you make better business decisions.


Licensing and Availability

11Ants Model Builder is an add-in for Excel and requires Excel 2007 or Excel 2010. The Professional Edition is priced at $499 per user per annum, with an Enterprise Edition available per quote per requirements. A free 14-day trial of the tool can be downloaded from the 11Ants Analytics website.

Vangie Beal is a veteran online seller and frequent contributor to ECommerce-Guide.com. She is also managing editor of Webopedia.com. You can tweet with her online @AuroraGG.


This article was originally published on December 17, 2010
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