Category CRM

Report: CRM Requires Sound IT Strategy

CHAPEL HILL, NC–In a report released by Best Practices, LLC, it was found that leading companies craft sophisticated IT strategies to provide enhanced customer service and that organizations that ignore IT’s escalating role in customer relationship management allow competitors to…

Worldtrak Releases Version 5.0 OF eCRM Solution

MINNEAPOLIS, MN–Worldtrak, a customer relationship management solutions provider, has announced the release of Worldtrak 5.0, the latest version of its Microsoft Outlook-native eCRM solution. Worldtrak says 5.0 includes significant upgrades to the Worldtrak customer support module and Outlook interface, and…

Sun, E.piphany Team On Next Generation CRM Solutions

NEW YORK–Sun Microsystems, Inc., and E.piphany, Inc., who recently inked a strategic alliance, have announced they have teamed to provide retailers with E.piphany’s next generation customer relationship management (CRM) solution running on the Solaris Operating Environment. The companies say they…

Lotus, Relavis Form Global Alliance

NEW YORK–Relavis Corporation, developer of Relavis eBusinessStreams, a collaborative CRM solution, has announced a global alliance with Lotus Corporation, an IBM company. Relavis says the scope of the alliance includes worldwide joint marketing, collaborative selling, software integration, and shared implementation…

PeopleSoft Ships CRM Analytics

PLEASANTON, CA–PeopleSoft Inc., a eBusiness application provider, has announced the on-time delivery of PeopleSoft Customer Relationship Management (CRM) Analytics, a pure internet suite of applications that the company says enables businesses to measure the effectiveness of sales, marketing, and customer…

Acxiom, IBM Ally To Deliver Enhanced CRM Solutions

LITTLE ROCK, AR–Acxiom Corporation, a Customer Data Integration (CDI) solutions provider, has announced an alliance with IBM focused on providing clients of both companies with end-to-end solutions for business intelligence, data management and customer relationship management. Acxiom says the alliance…