Category Reviews

Small Business CRM Buying Guide

Our first two CRM buying guides covered the enterprise CRM and midrange CRM markets. This article will focus on the small business customer relationship management (CRM) market. Note that it ignores companies like Microsoft, SAP and Oracle, who increasingly serve…

Midmarket ERP Buyer’s Guide

A few months back, Enterprise Apps Today published an Enterprise ERP Buyer’s Guide. That first ERP buyer’s guide focused on market giants SAP (NYSE: SAP), Oracle (NASDAQ: ORCL) and Microsoft (NASDAQ: MSFT). Now it’s time to visit the ERP software…

Top Ten Mobile CRM Apps

Customer relationship management (CRM) is a hot software market, according to Gartner. Global CRM spending hit $23.2 billion in 2014, up 13.3 percent from $20.4 billion in 2013. Mobile CRM apps, which connect systems to many more users, account for…