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CRM: January 2015

Customer Relationship Management (CRM) and sales force automation software and solutions. - Archive for January 2015

Unlocking CRM's Data Treasure Trove

While CRM systems contain plenty of valuable data, integration issues can make it tough to use for business intelligence or analytics …

Teradata Buys Mobile Marketing Specialist

Teradata's purchase of Appoxee, its third marketing-related acquisition in recent months, will enhance its mobile marketing capabilities.

10 CRM Predictions for 2015

Cloud, integration and analytics are still among the top CRM trends in 2015, experts say.