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CRM: September 2015

Customer Relationship Management (CRM) and sales force automation software and solutions. - Archive for September 2015

5 Mobile Marketing Trends

Mobile marketing is undeniably hot. These five trends offer insight into mobile marketing strategies employed by leading-edge companies.

CRM Market Leaders? It's Complicated

Most folks agree that Salesforce, Microsoft, Oracle and SAP dominate the enterprise CRM market. But the picture gets fuzzier in looking …

3 Social Media Monitoring Success Stories

Proliferating social media outlets make it tough for companies to craft cohesive marketing efforts. Fortunately, social media monitoring …

Salesforce Intros Sales Apps Based on RelateIQ Tech

Salesforce is rolling out new products based on the technology it gained with last year's acquisition of RelateIQ: one for Sales Cloud …

Vertical CRM Not Just for Little Guys

With new 'clouds' for health care and financial services, Salesforce joins SAP and Oracle in offering industry-specific CRM software.

Startup Spotlight: Pipedrive's CRM for SMBs

Two former door-to-door salesmen learn a $50,000 lesson and launch an award-winning CRM startup.

Clari Intros Activity Analytics for Visibility into Sales Deals

Predictive analytics software aims to offer visibility into progress of deals in the pipeline by collecting and analyzing data from email, …