Protagona Worldwide, AIM Partner On Effective CRM: Page 2

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nal team of marketing and technology professionals that has developed and installed powerful, performance-led technology solutions around the world. Protagona Worldwide(TM) serves customers in all major vertical market segments.

The Group's flagship product suite, Protagona Ensemble(TM), empowers clients to execute optimized marketing campaigns using multiple channels, including the Web, call centers, direct sales and traditional direct marketing. Producer(TM) creates a bridge between a company's customer intelligence assets and touch-point applications, such as sales force automation, call centers and e-commerce. This bridge provides a means to coordinate, optimize and evaluate the activities of all of the enterprise's touch-point systems.

Recognition Systems Group plc, Protagona Worldwide's parent company, is quoted on the London Stock Exchange under the symbol "RGS".

For more information on Protagona Worldwide(TM), contact your Protagona Worldwide(TM) representative or visit our Web site at www.protagona.com.

This article was originally published on December 14, 2000

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Protagona Worldwide, AIM Partner On Effective CRM: Page 2

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