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Marketing: May 2013

Marketing, Social Media Marketing, and Marketing Automation software and solutions. - Archive for May 2013

IBM Watson Brings Big Data Smarts to Customer Service

Watson is venturing beyond trivial pursuits. IBM's Big Data analytics powerhouse now powers a cloud-based customer service solution.

4 Barriers to Big Data Success -- and Ways to Overcome Them

Companies that are leveraging Big Data have identified four common barriers to Big Data success. Fortunately, all four barriers can be …

SalesFUSION 8 Blurs CRM and Marketing Automation

Business software firm extends popular CRM platforms by deeply integrating sales and marketing workflows and capabilities.