Baby care products Market Regaining Its Glory: Procter & Gamble, Johnson & Johnson, Kimberly-Clark
Updated · Jul 27, 2023
Published Via 11Press : According to HTF Market Intelligence, the market for baby care products worldwide is predicted to increase at a rate of 4.28% and reach USD 140.17 billion by 2029. The market’s current value is 109.54 billion USD.
What is Baby Care Products?
Baby care products are necessary to keep newborns and young children clean and healthy. These things range from standard ones like baby wash and lotion to more specialized ones like pacifiers, baby monitors, and diaper bags. These items are all made with convenience and safety in mind and can make parenting easier. Baby care items can also give parents peace of mind by assuring them that their children are safe and well-cared for. Sunscreen, baby shampoo, baby wipes, newborn thermometers, and infant tubs are some of the most crucial baby care items.
|Study Period||2018 -2029|
|Largest Market||Asia Pacific|
|Unit||Value (USD Billion)|
|Key Companies Profiled||Procter & Gamble (United States), Johnson & Johnson (United States), Kimberly-Clark (United States), Nestle S.A (Switzerland), Unicharm Corporation (Japan), Artsana Group (Italy), The Honest Company (United States), Chicco (United States), Dorel Industries (Canada), Beiersdorf AG (Germany)|
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Major Key Players
- Procter & Gamble (United States)
- Johnson & Johnson (United States)
- Kimberly-Clark (United States)
- Nestle S.A (Switzerland)
- Unicharm Corporation (Japan)
- Artsana Group (Italy)
- The Honest Company (United States)
- Chicco (United States)
- Dorel Industries (Canada)
- Beiersdorf AG (Germany)
Baby Care Products Market Key Business Segments
- Baby Skincare
- Baby Haircare
- Baby Toiletries
- Hypermarket & Supermarket
- Pharmacy & Drugstores
- Specialty Store
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Market Growth Drivers:
- Baby care goods are in more demand as a result of parents’ growing concern for the health and hygiene of their newborns as well as their capacity to use these products to smooth the transition to parenting. Infant protection is provided by diapers, wipes, and creams, which also help prevent skin rashes and irritations.
- Baby care products keep the youngster fresh and clean, promoting good hygiene. Many infant care items, including disposable diapers and baby wipes, put the convenience of parents first. Oils, lotions, and other baby care products assist keep the baby’s skin comfortable and hydrated.
- Use diapers to prevent leaks and keep the baby dry. There are options for cloth and disposable. Use wipes to clean the infant while changing diapers as well as for general cleaning. Applying powder can help prevent chafing and keep the baby’s skin dry.
- Infant care products may contain substances that can irritate some babies’ skin and cause rashes or allergic reactions. A newborn could inhale or absorb potentially harmful substances from some baby care items through their skin or preservatives, colors, and scents.
- The excessive use of some items, such as baby powder or wipes, can lead to clogged pores, dry skin, or other issues. One baby care item that might result in waste and be detrimental to the environment is disposable diapers.
- The price of newborn care products, particularly if they are used in significant numbers, can be a burden for families with limited funds.
- As people’s awareness of environmental issues increases, there is a growing need for sustainable and ecologically friendly products. Businesses that sell products with a low environmental impact or that are manufactured from natural and organic materials are likely to see an increase in demand.
- In line with a growing trend in the baby care business, parents are increasingly seeking for goods that may be tailored to their child’s unique needs. Businesses that offer customized products or services, like subscription services for diapers, are expected to see an increase in demand.
- Smart thermometers and baby monitors are just two examples of the growing number of baby care products with technology built in. The need for innovative and cutting-edge baby care products is likely to increase. Due to rising earnings and growing urbanization, the market for baby care goods is expanding quickly in emerging areas like Asia and Latin America. There will probably be more demand for businesses that can successfully enter these areas.
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Frequently Asked Question
Q1: What is the current market size for the Baby care products Market?
A: According to HTF MI, the market for baby care products worldwide is predicted to increase at a rate of 4.28% and reach USD 140.17 billion by 2029. The market’s current value is 109.54 billion USD.
Q2: What are the key segments of the Baby care products Market?
A: The Baby care products Market can be segmented based on Offering by Application (Hypermarket & Supermarket, Pharmacy & Drugstores, Specialty Store, Online) by Type (Baby Skincare, Baby Haircare, Baby Toiletries), and by Geography (North America, South America, Europe, Asia Pacific, MEA). Baby Skincare was the second-largest market share and accounted for 35% in 2022, while Baby Toiletries dominated the market and owned 63% of the market share on a type-by basis.
Q3: Who are the key players in the Baby care products Market?
A: Some of the key players in the Baby care products Market include Procter & Gamble (United States), Johnson & Johnson (United States), Kimberly-Clark (United States), Nestle S.A (Switzerland), Unicharm Corporation (Japan), Artsana Group (Italy), The Honest Company (United States), Chicco (United States), Dorel Industries (Canada), Beiersdorf AG (Germany).
Craig Francis (PR & Marketing Manager)
HTF Market Intelligence Consulting Private Limited
Phone: +1 434 322 0091
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