Microsoft’s (NASDAQ: MSFT) soon-to-be released Dynamics AX 2012 is a major redesign of the vendor’s flagship enterprise resource planning (ERP) product – and yet another addition to its five-member Dynamics ERP family. The other members of the Microsoft ERP product…
Our first two CRM buying guides covered the enterprise CRM and midrange CRM markets. This article will focus on the small business customer relationship management (CRM) market. Note that it ignores companies like Microsoft, SAP and Oracle, who increasingly serve…
Our Enterprise CRM Buyer’s Guide covered Oracle, SAP, Salesforce.com, SAP, Microsoft, RightNow, Pegasystems and Sword Ciboodle. While many of those vendors also play in the midmarket and small business CRM markets, they won’t be included in this midmarket CRM guide…
ERP systems were once used almost exclusively by large companies. In recent years, though, an increasing number of ERP solutions for smaller businesses (SMBs) have entered the market. Some are sold by vendors that primarily serve SMBs, although software giants…
Social CRM is one of those new words that some label a buzzword while others look to find merit in the new technology and applications. For the most part, social CRM is a CRM (customer relationship management) strategy that is…
A few months back, Enterprise Apps Today published an Enterprise ERP Buyer’s Guide. That first ERP buyer’s guide focused on market giants SAP (NYSE: SAP), Oracle (NASDAQ: ORCL) and Microsoft (NASDAQ: MSFT). Now it’s time to visit the ERP software…
Customer relationship management (CRM) is a hot software market, according to Gartner. Global CRM spending hit $23.2 billion in 2014, up 13.3 percent from $20.4 billion in 2013. Mobile CRM apps, which connect systems to many more users, account for…
Salesforce.com (NYSE: CRM) built a thriving business by being early to the online CRM (customer relationship management) market. In January, the company rolled out its Spring 11 CRM release, the latest version of its cloud-based enterprise CRM product. While this…
Mobile devices such as Apple’s iPad and iPhone continue to gain ground in enterprises, meeting a growing need for mobile access to data and applications. With sales professionals among the most mobile members of the workforce, customer relationship management CRM…
Microsoft (NASDAQ: MSFT) recently announced the much-anticipated launch of Microsoft Dynamics CRM Online, the new cloud version of Microsoft Dynamics CRM 2011. Currently, only an online version of the new Microsoft CRM system is available, but Microsoft plans to release…