Like Salesforce and Oracle before it, Teradata is building a suite of cloud-based marketing software through a series of acquisitions, the latest one announced yesterday. Teradata in December purchased Israel’s Appoxee, its third marketing-related acquisition of 2014. Earlier in the…
When we surveyed experts about CRM trends, cloud, integration with analytics and speed of deployment are among the biggest trends we heard about for 2015. This indicates a solidification of ongoing trends rather than a year dominated by new fads…
The enterprise application playing field of today is quite different from that of only a few years ago. So what are some of the biggest trends as we head into 2015? Faster, Easier App Development Adam Seligman, vice president of…
By Kelly Baig, Revitas If your business is like many, it earns more than half of its annual revenue through an ecosystem of channel partners. A study conducted by The 2112 Group and commissioned by Revitas found that 61 percent…
What do SAS, Cisco, Duke Energy and AT&T have in common? They are all big proponents of the Internet of Things (IoT), also often called the Industrial Internet. The central idea behind IoT is that sensors and microchips can be…
One of the promises of the Internet of Things (IoT) is its ability to help companies improve their supply chains by gathering data that can be used to answer such questions as when goods will arrive and the quickest and…
Are the terms enterprise resource planning (ERP) and business intelligence (BI) destined to become obsolete, replaced by something that encapsulates the two such as enterprise resource analytics? While a new term is no sure thing, these two areas are coming…
Cloud analytics was the big news at this week’s annual Premier Business Leadership Series (PBLS) event held by SAS. Other announcements concerned educational partnerships to bridge the data science skills gap and expanded Hadoop support. According to SAS, the triple…
Not everyone can agree on a definition for Big Data. Though many experts, including Gartner, cite high volume, variety and velocity as key characteristics of Big Data, there is more to it than that. “Big Data is much more than…
Just how much data can private companies (or government agencies for that matter) collect on individuals and how much responsibility do they have in that regard? From a purely marketing, revenue or public safety point of view, the answers to…