How to Bring Customer Focus to CRM
When someone goes off in all directions at once, the common advice is to focus. The same advice could well apply to CRM systems that often try to be all things to all people. Instead of trying to put everything…
When someone goes off in all directions at once, the common advice is to focus. The same advice could well apply to CRM systems that often try to be all things to all people. Instead of trying to put everything…
Social media networks are a fact of life. Customers are going to use Facebook, Twitter and other networks to talk about your company. That’s why social media monitoring and listening tools, which allow you to find out what customers are…
inContact has released the first of two enhancements to its cloud-based contact center software planned for 2014. Highlights of the update include context-aware SMS capability for mobile interactions, more integration and new features for the company’s Personal Connection Outbound Solution.…
Both Google Play and Apple’s iOS App Store offer options that allow companies to distribute proprietary applications to their employees. Some software vendors, like SAP, offer stores where customers can purchase enterprise apps. But neither type of store seems geared…
Cloud marketing is one of the hottest software categories around right now, as evidenced by Oracle’s string of cloud marketing acquisitions and Salesforce’s push for its Salesforce1 platform, not to mention Adobe’s ambitious theme of “reinventing marketing.” So it’s no…
Birst, a provider of cloud business intelligence, has made its Birst Visualizer software, first introduced to a select group of users in December, now available to all customers. The visualization tool combines Google-like search and Amazon-like recommendations to offer business…
When it comes to selecting, implementing and running ERP, there are countless ways to get it wrong. Here are a few of the most common ERP mistakes and – more important – how you can avoid making them. Ignoring ERP…
Retailers, more than many other businesses, seem poised to use Big Data analytics to their competitive advantage. Yet many of them are still struggling to leverage Big Data, according to new research from IDC Retail Insights that examined the maturity…
The business intelligence (BI) market, which Gartner estimates is now worth more than $14 billion, is large and expanding. The list of of leading vendors includes well-known names such as Microsoft, IBM, SAP and Oracle, as well specialist companies including…
Enterprise Apps Today recently wrote about Gartner’s new Magic Quadrant (MQ) specific to advanced analytics. Gartner addresses the broader business intelligence market in its Magic Quadrant for Business Intelligence and Analytics Platforms, which also encompasses analytics capabilities – so, yes…