MarketTools Now Offers Role-Based Adaptive Reporting

Pawar Pramod

Updated · Apr 01, 2011

MarketTools, Inc., has announced the addition of Adaptive Role-based Reporting to its MarketTools CustomerSat enterprise feedback management (EFM) solution. With this new functionality, MarketTools CustomerSat delivers a customized, interactive view of customer feedback data, tailored to an employee’s specific role.


“In addition, MarketTools CustomerSat’s reporting now automatically adapts to changes in organizational structures, making it easy to get the right information to the right person, even in environments that undergo constant change, such as in large contact centers. This enables thousands of employees to measure and improve customer loyalty in a short time, and ultimately gives businesses the tools they need to grow revenue through increased customer retention.”

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