Onyx Honors Five for CRM

EnterpriseAppsToday.com Staff

Updated · Jun 07, 2001

by eCRMGuide.com Staff

Global customer relationship management (CRM) provider Onyx Software Corporation announced the winners of the second annual Onyx Customer Achievement Awards during the company’s recent worldwide customer conference in New Orleans. Award recipients in five distinct categories were acknowledged and honored for their commitment to CRM.

“These companies have the vision that epitomizes the customer-centric philosophy and the focus to execute it successfully,” said Onyx Software CEO Brent Frei. “We’re proud to recognize customers who have achieved extraordinary results with their Onyx solutions and CRM initiatives, and to have played a part in our customers’ success.”

Without further ado, the winners are:

Datastream, Best Enterprise-Wide Usage
Datastream, an industrial asset management and online procurement company, uses Onyx to consolidate the individual databases used by order entry, technical support and field sales personnel located in 12 countries (selling in to 129 countries worldwide) into a single, concise view of the customer that is accessible across the enterprise.

Dreyfus, Best Industry Solution
Dreyfus is a US funds firm with more than $130 billion in assets under management in more than 180 portfolios. Dreyfus uses the CRM system to track customer information, and trade data and sales performance from its more than 20,000 broker dealers and financial consultants.

Portland Trail Blazers, Best Integration
The NBA franchise was recognized for its integration of Onyx with the TicketMaster ticketing transaction system to create a database of customer demographic information, providing personalized service to its 16,000 season ticket holders. Using Onyx, the Blazers’ marketing department can easily execute targeted one-to-one marketing campaigns, the sales department can quickly pinpoint up-selling opportunities and generate proposals, and the service department has streamlined the account management process.

Fluke Networks, Best Training Program
Fluke Networks Inc. provides innovative Network Supervision SolutionsTM for ensuring data communications and Internet uptime. Fluke Networks worked with Onyx Education to develop customized training documentation/user guides and implement an aggressive training program. All U.S.-based sales, marketing and service employees received training in conjunction with the initial launch of the CRM system.

Singapore Cable Vision, Best Improvement in Customer Success
Singapore Cable Vision (SCV) provides two services via its network. SCV MaxTV, the company’s cable TV service, currently has 266,000 subscribers, while SCV MaxOnline, its broadband Internet access service, has 55,000 subscribers. To provide quality customer support and meet the different needs of its subscribers, SCV selected Onyx Software to integrate critical customer information across all its departments through a single interface.

Onyx Software Corp. uses a combination of Internet technology, strategic services and customer commitment to help companies create the seamless, branded customer experiences they need to forge competitive advantage and build real business value. Other Onyx customers include American Express, Broadwing, Commerce One, Credit Suisse, FirstWorld Communications, Prudential Investments and Sierra Health Services.

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