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Zachary Rodgers

ReleMail Offers E-mail Audits

A new company launched this week to audit and certify the marketing programs of bulk e-mailers. It also evaluates the sending practices of a large database of marketers, and makes those ratings available online. Called “ReleMail,” the paid service assigns…

Execs and Accounts for August 5, 2002

CRM integrator Harte-Hanks has retained MindArrow Systems to provide Mazda North American Operations with e-mail marketing and other online direct marketing services for Mazda’s customer loyalty programs. MindArrow, working with Harte-Hanks, will sync Mazda’s offline customer relationship management (CRM) and…