Collective intelligence — or the process of gathering feedback and insight from a group of like-minded individuals online — is essential to leveraging the power of social CRM. This Destination CRM report describes how an organization can use collective intelligence…
Analytics and Social CRM evolve together. As mentioned in this CRM Buyer report, the success of Social CRM may well hinge on how effectively they integrate various metrics, and how flexible are the resulting platforms. Determining the right mix of…
Viralheat, a company that mines social networks says it plans to distribute some of its social media analytics data to users without charge. As mentioned in this report on Reuters, Viralheat helps companies gauge public sentiment about their business. “Viralheat…
Blackbaud has announced the launch of Blackbaud Social, a new offering that provides social media solutions for nonprofits to create both private-label and public socially-enabled communities. As mentioned in this company news release, Blackbaud Social is the only integrated social…
Marketo has announced the launch of Chatter for Sales Insight on salesforce.com's ChatterExchange, According to this PR Web news release, the integration between Marketo Sales Insight and Salesforce Chatter increases sales effectiveness with real-time feeds so sales professionals can prioritize…
Autotask has plans to launch a new community app marketplace. This report on MSPmentor syas that Autotask is not looking to become an applications reseller, its application marketplace could be used by VARs and MSPs to find a range of…
The Federal Trade Commission (FTC) wants Internet users to be able to opt out of behavioral tracking across the Web, which some say could hurt online marketing and customer relationship management (CRM) efforts. The FTC will soon propose voluntary measures…
While customers still value traditional customer service, this IT Business Edge report suggests that Social CRM software is more than a buzzword but warns companies that it is still only part of the bigger customer service picture. “Companies that ignore…
Google looks to be creating a platform that a small businesses can use to turn a variety of online interactions into stronger customer relationships. As mentioned in this report on Inc. Technology, just as Microsoft Outlook was (and still is)…
As reported on Datamation, one of the partners Google was working with, enterprise software giant SAP, wants to make clear the demise of Wave isn’t going to impact development of its Streamwork collaboration software. Wave’s future crashed last week when…