Bookt Announces Online CRM Quiz for Hotel Managers

Mark J

Updated · Mar 30, 2010

Bookt LLC has introduced a free online quiz to help lodging managers evaluate how effectively they're making use of CRM strategies.

"The Bookt Customer Relationship Mangement Quiz and ‘instant score' are available on," according to Hotel News Resource.

"Travel shoppers are much more likely to engage and book with lodging companies that quickly and seamlessly respond to their individual needs and vacation experience goals," says Bookt president Robert Kali. "An advanced CRM that automates all the processes and tagging allows the lodging manager to focus on data-mining and precision target marketing… not the overwhelming tasks of data collection."

Click on the following to read the Hotel News Resource article: Lodging CRM — Customer Relationship Management. How Are You Performing?

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