New Archie CRM Tool Aims to Reduce Customer Turnover

Mark J

Updated · Sep 23, 2010

Archie has announced its new customer relationship management (CRM) technology that the company claims is designed to reduce customer turnover. As reported on Business Wire, the new Attention Monitor tool reveals at a glance all the contact that has occurred with a group of customers within a specific period, letting organizations track of which representatives from your company were last in contact with a client.


“Lack of attention leads to loss of customers. Keeping track of which representatives from your company were last in contact with a client, and when, is a time-consuming process. And a lack of attention can often go unnoticed. This is a real-world problem when implementing CRM.

“In order to obviate this problem, Archie Europe demonstrated the Attention Monitor to its clients this weekend in Lisbon. The Attention Monitor is a new CRM technology designed to reduce customer turnover. The tool reveals at a glance all the contact that has occurred with a group of customers within a specific period.”

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