PBworks Announces Collaborative CRM
Updated · Jun 16, 2010
PBworks has recently launched PBworks Customer Relationship Edition, a
solution designed to extend CRM solutions such as Salesforce.com by offering shared online workspaces for collaborating with customers and prospects throughout the entire customer lifecycle. According to this news release on PR Newswire, PBworks Customer Relationship Edition offers a persistent, shared environment that companies can use with their customer throughout the relationship lifecycle.
“While existing CRM solutions have done a good job of tracking the sales funnel and customer support tickets, they have done little to generate the deeper customer engagement and information exchange that is so essential to complex sales. Most communications still take place using traditional channels such as email and telephone, with little context or permanent record. PBworks Customer Relationship Edition fills this gap by providing a persistent, shared environment that companies can use with their customer throughout the relationship lifecycle, from prospecting and sales to ongoing account management and support. Businesses can build a stronger relationship with customers and increase conversion, satisfaction, and retention.”