Salesforce.com Service Cloud 2 Integrates Social Media

Mark J

Updated · Nov 23, 2010

Salesforce.com’s (NYSE: CRM) Service Cloud 2 integrates social media and telephony, allowing contact centers to track key terms and pull them from Twitter conversations. Also noted in this CRM Buyer report is that the Web-based Service Cloud 2 platform also includes integration with the Salesforce Chatter real-time collaboration tool.


“Social media channels that allow for a quicker response and mobile connectivity are becoming mainstream, and collaboration will be more important in meeting customer demands, said Salesforce.com product marketing VP Fergus Griffin. Service Cloud 2 integrates social media and telephony, allowing contact centers to track key terms and pull them from Twitter conversations. The whole record can be recorded.

“Social media channels that allow for a quicker response and mobile connectivity are becoming mainstream, and collaboration will be more important in meeting customer demands, said Salesforce.com product marketing VP Fergus Griffin. Service Cloud 2 integrates social media and telephony, allowing contact centers to track key terms and pull them from Twitter conversations. The whole record can be recorded.

“Salesforce.com’s (NYSE: CRM) Service Cloud 2, a Web-based platform designed to help companies handle their customer service needs, includes integration with Salesforce Chatter, the service provider’s new real-time collaboration tool.”

Read the Full “Salesforce.com’s Service Cloud 2: ‘Democratic’ Customer Service” Story at CRM Buyer

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