SAP, Oracle Lead Supply Chain Management Software Market

Vangie Beal

Updated · May 16, 2011

The worldwide supply chain management software market rebounded strongly last year, according to research and advisory company Gartner Inc.

For 2010, the worldwide supply chain management (SCM) software market returned to double-digit growth, as the year saw SCM software revenue total $6.8 billion, a 10 percent increase over 2009 revenue, according to the new Gartner report “Market Share Analysis: Supply Chain Management Software, Worldwide, 2010.”

In the supply chain management software market, SAP (NYSE: SAP) maintained its lead, accounted for 19.5 percent of the worldwide market share. Oracle (NASDAQ: ORCL) was the number two vendor with 17.9 percent market share. Number three vendor JDA Software (NASDAQ: JDAS), with 5.4 percent market share, posted the strongest growth rate (40.2 percent) among the top five vendors.

Rounding out the top five supply chain management software vendors were Ariba (NASDAQ: ARBA) with 3.7 percent market share, and Manhattan Associates (NASDAQ: MANH) with 2.0 percent market share and 22 percent growth from 2009.

“Despite a difficult selling environment, the current market for SCM shows signs of renewed health,” said Chad Eschinger, research director at Gartner. “The market for supply chain applications was more resilient than most in 2009 and rebounded well in 2010. Pure-play vendors and specialized (point solutions) vendors drove a majority of the overall market’s growth in 2010, outpacing enterprise resource planning (ERP) suite providers’ growth three to one, and, in general terms, we are seeing consistent momentum across all market segments.”

Worldwide, Gartner said North America and Western Europe continue to be the prime consumers of SCM software in terms of dollars spent, with nearly 79 percent of market revenue. However, Asia/Pacific and Latin America experienced robust growth in 2010 that significantly outpaced the market average.

Eschinger said vendor movement has been characterized by partnering, new sales emphasis beyond North America, and improved packaging and delivery options, as well as by new product releases.

“Through 2010, SCM product development was generally focused more on solution integration, business process platforms and mobility,” said Eschinger. “Vendors continued to show signs of resiliency and innovation, as some vendors transformed themselves to support changing user requirements and expanded their ‘reach’ into additional SCM markets.”

Vangie Beal
Vangie Beal

Vangie is a freelance technology writer who covers Internet technologies, online business, and other topics for over 15 years. SEO Content Writer with high-quality organic search results. Professional freelance technology writer with over 15 years experience. - Understands the technology trends in SMB and Enterprise markets. - Proficient in email marketing and social media campaigns. - Trusted and respected voice in small business marketing via e-commerce. - Knowledgeable in how to incorporate sales initiatives and assets into articles or Web content. Experienced social media marketer. Specialties: SEO. Electronic commerce, small businesses, Internet. Computers, servers, networking. Computer science. Terms, terminology. Social media, email marketing. Mobile apps. Operating systems. Software and hardware. Interviews, tips, advice, guides and feature articles. Marketing, slideshows, how-to guides. Search engine tools.

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