Why Business Intelligence Will help Your Business

Mark J

Updated · Aug 31, 2010

Business Intelligence (BI) refers to a broad range of computer software applications and tools used to gather, store, collate, organize, report, analyze and present data in a range of formats to assist with business decisions. This iTWire article discusses why business intelligence is so important to
businesses and offers seven reasons why access to quality BI can boost business performance.


“Business Intelligence solutions can be used to measure a range of key business metrics, from sales revenue, product sales and departmental costs and supply chain metrics, to the geographical spread of customer-base. Data stored in transactional systems or data warehouses can be analyzed and dissected to create reports on past and current business performance as well as predict future business trends and patterns to enable accurate business goals to be set and accurately tracked in a timely manner.”

Read the Full “Seven Benefits of Using Business Intelligence in Your Business” Story at iTWire

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