Big Data Business Plan Should Precede Technology Selection

Pedro Hernandez

Updated · May 24, 2012

If there is anything as big as Big Data, it’s enterprise interest in using it to create business advantage.  To satisfy this outsized interest, Enterprise Apps Today published two Buyer’s Guides on the topic: one focused on the Big Data approaches taken by software giants Oracle and SAP, and another that discussed the Big Data strategies and solutions of other vendors, including IBM, SAS and Pentaho.

But before beginning to evaluate different Big Data technologies, companies should determine their objectives for Big Data. While this task can seem overwhelming, a slideshow on IT Business Edge offers a six-step guide for creating a Big Data business plan. Logically enough, it begins with asking the question, “What can’t we do today that Big Data could help us do?’

With the list of possible answers to that question growing at a rapid rate, it might help companies to read about examples of what others have done with Big Data. This article details eight interesting use cases for Big Data.

  • Data Management
  • Research
  • Pedro Hernandez
    Pedro Hernandez

    Pedro Hernandez contributes to Enterprise Apps Today, and 11Press, the technology network. He was previously the managing editor of, an IT-related website network. He has expertise in Smart Tech, CRM, and Mobile Tech, Helping Banks and Fintechs, Telcos and Automotive OEMs, and Healthcare and Identity Service Providers to Protect Mobile Apps.

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