Gathering customer information and building databases are valuable components in e-business, but if you’re not using the data properly it’s worthless. Comprehensive analysis requires a lot of time, and often, the assistance of an expert but if you aren’t ready…
This year’s Business Intelligence Software Product of the Year contest was a sack race between apples and oranges, with the top three finishers representing very different products with diverse functionalities. Yet the results provide a snapshot, however fleeting, of what…
Network analytics firm NetIQ is teaming up with Scottish database marketer Quadstone to roll out an “all-in-one” offering for tracking and understanding visitors to a company’s Web site. The product, which fuses San Jose, Calif.-based NetIQ’s popular WebTrends product with…
The Washington, D.C., area will be the site of the first North American Data Mining Summit, a June 3-4 conference where industry leaders present the latest in data mining trends and technology. The summit will be hosted by SPSS Inc.…
The New York Times Co.’s online unit is quietly taking steps to better monetize its user base, with new requirements for users and a new tool designed to encourage them to cede more personal information. The company’s NYTimes.com site now…
Chicago-based SPSS Inc. has released the newest version of its data mining software — Clementine 6.5, which includes a new Clementine Application Template (CAT) that was specifically developed for CRM. “Organizations are now coming to realize what many market analysts…
Business intelligence solutions from Cognos® will aid Canadian wireless company TELUS Mobility with enterprise reporting, analysis, and CRM initiatives. The deployed self-serve solutions, Cognos Impromptu, Impromptu Web Reports®, PowerPlay Enterprise Server and PowerPlay®, will enable TELUS Mobility’s sales and marketing…
SPSS, a Chicago, maker of data mining software will NetGenesis ( NASDAQ:NTGX), a Cambridge, Mass., maker of customer relationship management software, in a stock deal worth about $44 million. “We are making investments that enable us to strengthen and develop…
Analyzing data isn’t really that difficult. Customer-focus strategists, database management consultants, customer relationship management (CRM) integrators, and data modelers have managed to complicate this function a bit, but that’s just because they don’t have the benefit of the teachings of…
Vendors of business intelligence applications stand to gain a sizable share of the European corporate wallet in the coming years, despite closely scrutinized IT spending, a study by Datamonitor found. Business intelligence (BI) applications include solutions for CRM, financial analysis,…