Social CRM is one of those new words that some label a buzzword while others look to find merit in the new technology and applications. For the most part, social CRM is a CRM (customer relationship management) strategy that is…
Just because you have a customer relationship management (CRM) system, a Facebook page and a Twitter account doesn’t make you social CRM savvy — or even mean you are truly connecting with your customers where they socialize (and share feedback…
A report from the Economist Intelligence Unit sponsored by business analytics leader SAS identifies a clear need for technology to help organizations maximize social media efforts. The report, Re-envisioning customer value, found that the rise of social media has required…
Salesforce.com (NYSE: CRM) today unveiled its vision for “social enterprises,” and recently acquired Radian6 is at the heart of that vision. Radian6 has been dubbed Salesforce’s “marketing cloud,” and at Cloudforce 2011 in Washington, D.C. today, CEO Marc Benioff and…
Enhancing functionality of its business process management (BPM) suite, AuraPortal has announced a new Marketing Campaigns (MC) module that forms part of the customer relationship management (CRM) domain of AuraPortal. AuraPortal’s Web-based business process management suite integrates CRM functionality and…
Cisco Systems (NASDAQ: CSCO) is reporting strong growth in its social media call center solutions just a few months after the product’s launch. Since Cisco launched its SocialMiner contact center software late last year, the social media monitoring and analytics…
CNP Integrations has introduced a new customer service portal built with Joomla! CMS. CNPsupport.com supplements the Joomla! CMS to offer strong SocialCRM by amalgamating CMS/ERP/CRM engine of info@hand. As note din the news release, this new socially aware platform of…
Social business intelligence is a convergence of several trends: It’s business intelligence plus knowledge management, plus social networking and collaboration, plus social media monitoring and analytics, all combined into a new interface in the business intelligence environment. Enterprise Apps Today…
According to Gartner, social CRM for customer service has the potential to bring new and dynamic methods for improving customer service. As noted in this report on Media Newswire, social CRM is also creating opportunities for new and existing providers…
Salesforce (NYSE: CRM) has launched Service Cloud 3 which integrates several social-oriented elements in order to help companies capitalize on the opportunities provided by social media. According to ZD Net, companies using the software can engage with users on sites…