IBM Introduces CRM Management Services
Updated · Dec 15, 2001
IBM CRM Management Services will be available on an as-needed basis, allowing customers to support the CRM strategy that is most effective for their business. Customers can choose from a range of options, including implementation, management and hosting of marketing, sales, and customer service applications; business intelligence and reporting; and call center services. Customized solutions can also be developed to integrate existing CRM and back office applications.
All phases of CRM deployment will be available from IBM Global Services, from consulting and implementation to everyday operations, such as technology management and call center support. IBM Global Services leverages industry-specific best practices and intellectual capital and has built and implemented CRM solutions for over 500 companies.
“In tough economic times such as these, the business case for CRM is stronger than ever. By offering services that leverage our proven, industry-specific methodologies and technology infrastructure, we can help companies avoid some of the challenges of CRM implementation and maintenance and reduce costs,” said Joe Ragusa, IBM’s vice president of transformational outsourcing.