Invensys CRM Launches Updated Suite Of Customer Relationship Management Software
Updated · Dec 19, 2000
GOLDEN, CO– Invensys CRM, a provider of customer relationship management solutions,
has announced the release of an enhanced suite of CRM applications they say will help
business-to-business enterprises shorten the sales cycle and maximize results.
The company says the integrated Invensys CRM 4.2, unlike solutions that just deliver
operational benefits, will ensure only correctly priced and configured orders are
accepted. This, they say, will protect margin and reduce waste.
“Businesses are extremely hungry for the opportunity that CRM provides,” said Bob
Karulf, president and CEO of Invensys CRM. “These products allow an expensive sales
force to become more productive. New sales people, in particular, can become effective
more quickly with CRM.”
According to Invensys, 250 customers worldwide have installed Invensys CRM solutions
including EDS, Verizon and Bang & Olufsen.
The CRM product suite consists of four applications including SalesPlus,
ConfigurationPlus, MarketingPlus, and CustomerInteraction. Invensys says the product is
now available through the company’s direct sales force, from Invensys CRM’s sister unit
Baan Company, and through strategic partners and value-added resellers.