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Allen Bernard

Out From Oracle’s Shadow: NetSuite

Ten minutes on the phone. That’s all it took one day in 1998 for NetSuite (formerly NetLedger) founder Evan Goldberg and Oracle founder Larry Ellison to come up with the concept for the birth of NetLedger, an online, on-demand application…

Siebel Systems Hit With Class-Action Suit

Shareholders of CRM vendor Siebel Systems are suing the company, alleging that the company exaggerated customer satisfaction levels in order to inflate stock prices. On Thursday, the law firm of Schiffrin & Barroway filed a class-action lawsuit in the U.S.…

Study: CRM, SRM Key to Operational Excellence

While using point solutions to tackle tactical business problems is a pervasive trend these days among budget-strapped IT executives, a new report from Cap Gemini Ernst & Young found overall operational excellence can best be achieved by the marriage of…

Has Siebel Lost Its Lead in the CRM Race?

With hosted software becoming more and more popular and companies like Salesforce.com and Onyx leading the charge in the hosted CRM/SFA space, Siebel seems behind the curve in incorporating this trend into its offerings. Now, in fairness to Siebel, the…

Onyx Looks for Edge With Embedded CRM

Coming on the heels of its e-business on-demand deal with IBM, Onyx Software is about to point itself in a new direction based on something it calls Embedded CRM, which just so happens to be the same rearchitected software that’s…

Sun Chooses NFO for Better Customer Research

Computer giant Sun Microsystems announced Tuesday it chose NFO Prognostics’ ASP-enabled research program to better understand, assess and improve its customer loyalty programs. “One of the main objectives of Sun’s customer advocacy initiative is to build up customer loyalty into…