The fight between those who want to build great databases of customer information on the Internet and those who want to keep it private is becoming more vocal and the fight may come to a head in a few weeks…
Australia’s leading wholesaler of grocery, general merchandise, liquor and tobacco, Metcash Trading Limited Australasia, has chosen Blue Martini Channels to centralize the management of its products, pricing, promotions and rebates. Blue Martini Channels, part of Blue Martini Software, Inc.’s eCRM…
One of the great things about the Internet is the ability it gives individuals to be truly creative and innovative. However, when it comes to site usability, it is better to stick with what’s familiar. First time site visitors should…
I know the Internet is still pretty new, but now that the hype has died down (along with quite a few dot-coms), do you still think that the history of consumer psychology got an overnight makeover just because somebody found…
The fourth quarter has traditionally been a critical sales period for scores of businesses, particularly retailers and their suppliers. It was no secret that this holiday shopping season was shaping up to be a potentially challenging one, and the international…
Art Technology Group (NASDAQ:ARTG), a Cambridge, Mass., maker of customer relationship management software, has appointed Ilene H. Lang, a founder of AltaVista, to its board of directors. She replaces Robert Walters who resigned due to his increased responsibilities at John…
It’s a well know fact that first impressions go a long way – more so for a web site that’s trying to aggregate eyeballs and drive traffic. Recently research conducted by the Usability Science Corporation revealed that unless a web…
Shoppers who use multiple channels — store, catalog and online — tend to spend more and be more loyal, according to a Shop.org study. But it remains unclear whether retailers can take advantage of what consumers want from tri-channel retailers.…
Have you ever gone into a store and weren’t able to find anyone to help you? If you walk into some of your major discount chains, you might see something that is of interest. But trying to get information about…
by Damian Bazadona The fallout of the Internet economy is beginning to take its toll. For many, it’s now or never in terms of creating a profitable business model. Ouch, to the consumer. You can soon kiss those “market share…