TeaLeaf Launches TeaCommerce 2.0

eCRMGuide.com Staff

Updated · Feb 27, 2001

SAN FRANCISCO–TeaLeaf Technology, who says it’s the first company to enable e-businesses to
understand the complete online customer experience, has unveiled TeaCommerce 2.0, a new release
of TeaCommerce solution for IT and business professionals. The company says TeaCommerce 2.0
includes powerful new features enabling professionals across the enterprise to record and
improve the online customer experience, track and strengthen site performance, and increase
return on Web site investments more quickly than ever before. TeaLeaf claims the solution also
allows companies to solve, and even prevent, site problems that could impact the bottom line
and sacrifice customer relationships.

“In September, TeaLeaf introduced the first solution that enables companies to understand what
customers experience on their site. With TeaCommerce 2.0, we’re delivering those insights faster
with powerful applications that return immediate ROI,” said Robert Wenig, co-founder, chairman,
and CEO of TeaLeaf Technology. “As Web site investments escalate, the pressure is on for IT and
business professionals to derive maximum value from their complex Web environments.
TeaCommerce 2.0 allows them to do that faster than ever before — while preventing the costly
losses that can come from ‘flying blind’ on the Web.”

TeaLeaf says TeaCommerce 2.0 provides the only platform for recording and storing complete
online customer interactions in a single, searchable knowledge base and leverages
this comprehensive knowledge base in powerful new ways, enabling enhanced visual replay,
reporting, analysis, diagnostic, and real-time alert capabilities. Spanning a broad range of
application areas, which, according to TeaLeaf, include CRM, Web analytics, business
intelligence, and site diagnostics, TeaCommerce provides a common view of online customer
interactions so managers can determine the cause and effect of customer behavior and site
performance. The company claims TeaCommerce can rapidly identify problems that otherwise may
take months to surface, thus helping eBusinesses avoid disastrous
results such as lost revenues and broken customer relationships.

There are many new customer-centric capabilities within TeaCommerce 2.0. that, according to
TeaLeaf, are designed to accelerate insight and analysis. They include: