This is the final installment of a three-part series on how corporations are breaking up their internal technology monopolies. In part one, we looked at some of the broader trends changing the IT spending landscape. Part two discussed the growing…
If there’s a single factor responsible for making eDiets the leading weight loss/fitness site, it’s the company’s aggressive marketing. “We are very routinely, in any given month, one of the top 10 Internet advertisers,” says eDiets chief strategist Alison Tanner.…
Cisco Systems is introducing new versions of two Internet protocol applications to help companies better manage ever-evolving call center models. Until recently, a call center consisted of scores of agents in a central facility answering phones. But new online help…
Salesforce.com continues to hammer away at the enterprise market. Today the San Francisco-based ASP that specializes in customer relationship management (CRM) services announced several enhancements aimed at large global businesses — the exact market that traditional CRM vendors such as…
“The day in the sun is coming for ASPs,” predicts Greg Gianforte, CEO, chairman and founder of RightNow, an ASP that specializes in customer service and support. Gianforte has a unique view from which to make that pronouncement. Not only…
By Bruce McCracken, Business Writer While permission-based targeted e-mail is proving to be a viable marketing tool, there are problems in executing a successful campaign. Marketing may be adept at print advertising and direct mail, but this acumen does not…
The fourth quarter of 2002 was a good one for Germany’s SAP ; for the first time it outsold arch-rival Siebel Systems in terms of reported customer relationship management (CRM) licenses, with 17 percent year-over-year growth for SAP versus Siebel’s…
Looking to combine the reporting features of its software product with the convenience of its ASP version, NetIQ today announced the release of WebTrends Reporting Series 6.0. The new series encompasses WebTrends Reporting Center 6.0, which is a software-based product,…
Last year, I wrote a column describing a horrible customer service experience with Virgin Atlantic Airlines. Last time, I detailed some user experience nightmares I had with other companies: Amazon.com, Sony.com, and ShopNBC.com. I’ve never received as much reader feedback…
IBM and Siebel Systems Tuesday expanded their relationship to ensure that Siebel’s customer relationship management software works more closely with Big Blue’s WebSphere platform. An IBM spokesperson told internetnews.com the deal is good for three years, to the tune of…