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Laura Rush

Enterprise Apps Trial hangout

Sprint offers Verizon, AT&T customers half-price wireless deal; Rumors surface for Apple iPhone 6S, iPhone 7 in 2015; Microsoft Releases Dynamics GP 2015 ERP for SMBs looking to the Cloud; and more.

With Salesnet, Increasing Sales Is a Piece of Cake

Nobody ever said growing a small business was easy. After all, a small business owner needs to focus on increasing sales, marketing, and service productivity, while at all times remaining customer-centric. And that’s just the business management side of things.…

Fine Tune Your In-Store Pick-Up Strategy

Both large and small click-and-mortar businesses (businesses with both an online and offline presence) gradually have been making the move to allow customers to buy online and pick-up in a local store as a way of avoiding the long waiting…

A Comedy of Errors

Chaos should not be a regular part of the e-commerce process. Indeed, merchants should try to streamline and perfect their order taking and shipping processes in the most effective and efficient ways possible, thereby preventing mistakes. Obviously, in an imperfect…

The Best of Intentions

You know what they say about the best intentions … There’s a lot to be said for the ingenuity behind recommendation engines and CRM software on an e-commerce site — particularly when the suggestions are the kind that make your…

Educate Your Customers

Turning your customers into repeat buyers is no easy feat. Customer loyalty means more repeat business and less money spent on obtaining new customers. One way to keep your customers coming back for more is by making them smarter shoppers.…

eCRM for the Holidays

Every holiday season, I get aggravated. My frustration begins with trying to untangle those stupid Christmas tree lights. And then there’s the issue with bulbs burning out incessantly. Sometimes, I don’t know why I bother. It shouldn’t be so difficult.…