SPSS Pays $44M for NetGenesis
SPSS, a Chicago, maker of data mining software will NetGenesis ( NASDAQ:NTGX), a Cambridge, Mass., maker of customer…
Business Intelligence
Measurement Made Simple
Analyzing data isn’t really that difficult. Customer-focus strategists, database management consultants, customer relationship management (CRM) integrators, and data…
Europeans Increase Investment in Business Intelligence Apps
Vendors of business intelligence applications stand to gain a sizable share of the European corporate wallet in the…
Interliant Tracks Web Visitors, Helps MIT
Interliant Inc. (NASDAQ:INIT), the Purchase, N.Y.-based provider of managed messaging, managed hosting, security and Web hosting services, today…
Monitoring Web Visitor Behavior Gets Deeper
WebSideStory Inc., a San Diego, CA-based provider of outsourced e-business intelligence services today announced an alliance with Reston,…
Understanding and Acting on Customer Buying Patterns
E-commerce sites need to understand buyer behavior, of course, but careful data collection and analysis can allow them…
The Business of Customer Intelligence
Speakers from Business Objects, a Business Intelligence (BI) solutions provider, discussed the importance of Customer Intelligence (CI) in…
MicroStrategy in Blockbuster Deal
Business-intelligence software developer MicroStrategy Inc. (NASDAQ:MSTR) said that Blockbuster Inc.’s (NYSE:BBI) Blockbuster U.K. unit will use MicroStrategy software…
Orbitz Cruises on Clickstream Analysis
Orbitz, the online travel agency founded by American, Continental, Delta, Northwest and United airlines, will utilize Informatica Corporation’s…
MuchoInfo: Best-of-Breed Business Intelligence Solution
Good business intelligence software is designed from the top down. It answers the question: “What do we need…
New Thinking about Customer Value Metrics, Part II
In our last installment, we looked at how CLV (customer lifetime value) — the measure of potential income…
Understanding Online Behavior
By Matt Cutler Imagine being a custom tailor and trying to fit a customer’s clothes without taking measurements.…
New Thinking About Customer Value Metrics, Part I
By Authur O’Connor Measuring CLV (customer lifetime value) used to be considered — and for many it still…
Strength in Numbers
by eCRMGuide.com Staff Business Objects, developer of business intelligence (BI) solutions, has created the Business Objects Open Customer…
Analyze your customers
When AXA Financial Inc., a New York-based diversified financial services company, focused on its products, it didn’t bother…
Cognos and lebensart technology Cater to Hospitality Industry
Cognos (Nasdaq: COGN), a leading business intelligence company, and lebensart technology, a provider of customer delivery solutions, announced…
Hyperion, IBM Partner To Provide E-Commerce Analysis
SUNNYVALE, CA–Hyperion, a business analysis software developer, has announced a new agreement with IBM to integrate Hyperion’s suite…
CRM To Lead Market For Analytical Applications
The worldwide demand for analytical applications is being led by customer relationship management (CRM) initiatives, a market that…
PeopleSoft Ships CRM Analytics
PLEASANTON, CA–PeopleSoft Inc., a eBusiness application provider, has announced the on-time delivery of PeopleSoft Customer Relationship Management (CRM)…
Torrent Introduces WebHouse For Processing, Analyzing Massive Volumes of Clickstream Data
CAMBRIDGE, MA–Torrent Systems, Inc., a provider of enterprise Analytic Customer Relationship Management (CRM) solutions, today unveiled WebHouse for…
Tech Security: Trends and Best Practices
The security threats facing the technical infrastructure of today’s businesses seem to grow more complex with time, ranging…